直販

1. Origins, structure, and basic meaning

• Structure: 直販 (ちょくはん) combines direct 直 and sales 販 to denote selling without an intermediate distributor.
• Basic usage: It applies when a farm sells its harvest and customers hear product details from the producer.

2. Common pitfalls and similar expressions

• The sales channel, not the product type
  • 直販 identifies a direct producer-to-customer route regardless of what particular goods are sold.